Taylor & Francis Black, J: Doing Ethics in Media

"Doing Ethics in Media: Theories and Practical Applications offers: - A new approach to ethical decision-making through a readily understood "5W's and H" theory designed specifically for the book. (Other books introduce models such as the Potter Box, but don't necessarily utilize the models systematically in case studies.) - Comprehensive materials on classic moral theory and current issues such as truth telling and deception, values, persuasion and propaganda, privacy, diversity, loyalty, moral development, codes of ethics, etc. - Each chapter includes theories and practical applications for five mass media disciplines. (Other books have specific chapters on specific media types, which can be limiting in some classroom situations.) - 44 case studies written specifically for the book, including several that allow students to take a different look at the same set of facts through different media occupations (such as PR vs. news vs. online media). "--Provided by publisher. ...